BRAND FOUNDATION
& ACTIVATION
FROM FUNDED TO FIELD-BUILDING
A complete brand system and activation strategy that scales beyond the founder and establishes you as a leader in your field.
WHO THIS IS FOR:
Funded startups, established nonprofits, or impact organizations ready to:
Build a brand that can scale as your team grows
Establish authority and thought leadership in your space
Activate across platforms, partnerships, and press
Move from "just funded" to "shaping the conversation"
You've proven the model. Now you need a brand that matches your ambition and can carry you through the next phase of growth.
What YOU’LL GET
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Finalized visual identity, brand guidelines, and internal alignment tools so every team member can represent the brand with consistency and confidence.
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Deep strategic work on how you show up in your field—differentiating from competitors, owning a unique position, and building long-term equity.
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Full website build or redesign that communicates your mission, converts visitors, and serves as the hub for all your digital presence.
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Ready-to-use templates, frameworks, and materials for:
Partnership pitches
Press and media kits
Conference presentations
Social media content systems
Internal communications
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Story systems for:
Hiring and recruitment
Customer/donor acquisition
Partnership development
Thought leadership and speaking
Our Process
TOTAL TIMELINE: 3-4 MONTHS
Month 1 | Strategy & Foundation
Strategic positioning and competitive analysis
Brand architecture and messaging hierarchy
Stakeholder interviews and alignment sessions
Brand system finalization
Month 2 | Platform Development
Website architecture and user experience design
Content strategy and copywriting
Visual design and development
Integration with existing tools/systems
Month 3 | Activation & Launch
Communication kits and templates
Team training and brand rollout
Launch strategy and coordination
Press and partnership outreach support
Past Projects
The Atlas Project
A bold reimagining of a timeless brand.
The Echo Project
A bold reimagining of a timeless brand.
Our Process
TOTAL TIMELINE: 3-4 MONTHS
Month 1 | Strategy & Foundation
Strategic positioning and competitive analysis
Brand architecture and messaging hierarchy
Stakeholder interviews and alignment sessions
Brand system finalization
Month 2 | Platform Development
Website architecture and user experience design
Content strategy and copywriting
Visual design and development
Integration with existing tools/systems
Month 3 | Activation & Launch
Communication kits and templates
Team training and brand rollout
Launch strategy and coordination
Press and partnership outreach support
Let’s Work TogetherIf you're interested in working with us, complete the form with a few details about your project. We'll review your message and get back to you within 48 hours.