Marisa Lopez Weiser

El living wellness

I loved helping El Living Wellness build a healthy hub for connection and inspiration, and a space to invest in our wellbeing at the luxurious Sabàtic Sitges Autograph Collection Hotel, near Barcelona.

“Created by Nathalie Rosenberg and headquartered at the stunning Sabàtic Autograph Hotel in Sitges, El Living Wellness is much more than fitness — it’s a lifestyle and home for community. A sanctuary for mind and body. An oasis of calm and luxury, offering spectacular views of the Mediterranean Sea. A space for positivity, connection, and endless possibility. A place to stretch your legs — and your limits.”

Project Brief

El Living Wellness was founded by Nathalie Rosenberg, a former commercial dancer, choreographer, event manager, and ambassador for renowned brands Adidas, Nike, and Lululemon. When the Sabàtic Sitges Hotel opened its doors in 2023, El Living Wellness became Sitges’ hub for fitness, personal training, massage, and regular community events — from film screenings, to boutique markets, family yoga and wine tasting.

With the goal of building a new website as a hub for El Living Wellness, we worked together first to understand Nathalie’s audience and hone her message and positioning. Our starting point was Nathalie’s personal story, coming from a life on the road and craving nothing more than true community. They say “start with why” and that is exactly what we did.
From relying on printed flyers and social media to a building a dynamic home online, we worked hand-in-hand to select and format images, position video content, write founder and instructor biographies, draft class and program descriptions, and plan blog articles.
We developed a site map and page wireframes for El Living Wellness’ abundant offering. In addition, we upgraded from manual sales to a sophisticated online booking system with the preparation of course packages and subscriptions.
Next, we designed a brand new website in the Squarespace Align & Flow template, perfect for yoga and other types of wellness classes, membership, and subscriptions.
Initial web pages included: Home, About Us, Classes, Training, Events, and Journal — a blog capturing the unique knowledge of community members and instructors.